Margot · 82 · Paris atelier since 1966

I've seen every trend twice, darling.

Fifty years in a Paris atelier. Three little books of everything I know — about looking expensive, dressing well after fifty, and never panicking before an event again.

Margot Belmont at a Paris café in a navy blazer with her gold scissors brooch The Margot Rules — the guide Capsule Wardrobe after 50 — the guide Dress for the Occasion — the guide
Margot on a park bench in a camel coat
A rule, on the house · Rule 07

Buy the coat first.

Everything else is a footnote. Your coat is worn over every outfit you own — the first thing people see and the last thing they remember. Spend there. Save on the rest.

How I learned it · Paris, 1971
A countess came to my atelier in the same camel coat she had worn for thirty years. "Darling," she said, "I bought the right one."
That's one of fifty. See The Margot Rules →
Margot Belmont in her Paris atelier
About me

I'm Margot.

At 22 I opened a little atelier in Paris. For fifty years I dressed women of every age and budget — and watched too many of them give their elegance away to trends, to sales, and to the words "age-appropriate." These books are everything I told them.

Darling, you're the luxury. Dress like it.